__I'm Dennis Lai__
Connoisseur of
Scent Marketing
The founder of Malaysian aromatherapy company Cogene Aroma
- An area that offers olfactory marketing
- The new era of marketing ＜Scent Marketing＞
- Delivering an intoxicating aroma experience for your brand
- Make it unforgettable for your consumers
What is scent marketing?
Exploring the role of odour in marketing
Influence consumer emotions, attitudes and purchasing behaviour through the use of specific scents. This strategy takes advantage of the strong human response to scent to attract and retain customers by creating a specific atmosphere that enhances the brand image
Rolls Royce Flagship Store
Nike Store
5-StarHotel SheratonEver notice how all these places have a unique flavour?
Actually, the secret behind it is [scent marketing]
These fascinating fragrances are the accomplices in stealing your wallet...
Why do businesses need scent marketing?
More than other expensive marketing methods
Scent marketing has a more subtle impact on consumers!
- Brand Memories
- Environmental Experience
- 5-star Sensory
- Stimulate Consumption
- Increased sense of belonging
Scientific evidence, proven effective!
Research at Oxford University has shown that scent strongly influences people's moods This helps to stimulate customers' desire to spend money!
It's not just big brands that can use scent marketing these days, you can too!
Not sure what flavour suits your business?
Certified Aromatherapists
Any flavour you want can be blended for you!
We'll work with your company's brand character, tone and style.
Cogene Aroma
We have been awarded a number of accreditations
When it comes to running your business, we find you your own brand of aroma!
- Passed 12 international safety certifications
- A team of professional aromatherapy consultants
- Kosher Certification
- Endorsed by the Indonesian Muslim Congress (MUI)
- SGS International Certification
- IFRA Certification for Fragrances & Flavors
- IFA Accredited Aromatherapy Professionals
Businesses love scent marketing impact
Our Valuable Partners
- Hotels and Properties -
Our Valuable Partners
- Showrooms and Retailers -
Our Valuable Partners
- Other -
Want to use scent marketing..
- Attacking the customer's psyche?
- Creating the "unique flavour" of a big brand?
- Make your customers smell and think of you?
Follow me on social media or save my contact details, scent marketing is no longer just for big brands!